Privacy Policy

Cultivarium is the data controller responsible for your personal data.

If you have any questions about this policy or how we handle your data, you can reach us at info@cultivarium.eu.

We only collect the data we need to run the service. This includes:

• Account information: your name, email address, and password (stored encrypted).
• Content you create: plants, plots, beds, photos, notes, observations, and growth history.
• Location data: the coordinates of the plots you map, used to provide local weather and irrigation data.
• Usage data: how you interact with the app, plus technical details such as your browser type, device, and IP address.
• Payment information: when you subscribe, billing is handled by our payment processor; we do not store your full card details.

We use your data to:

• Provide, maintain, and improve the service.
• Generate weather forecasts, irrigation recommendations, and plant diagnoses for your plots and plants.
• Manage your account, subscription, and billing.
• Communicate with you about updates, security, and support.
• Keep the service secure and prevent abuse.

Under the GDPR, we process your data on the following legal bases:

• Performance of a contract: to provide the service you signed up for.
• Legitimate interests: to secure, maintain, and improve the service.
• Consent: for optional analytics and marketing communications, where applicable.
• Legal obligation: to comply with our accounting and legal duties.

We never sell your personal data. We share it only with trusted service providers who help us run Cultivarium, and only to the extent needed:

• Weather and environmental data providers (such as OpenMeteo) to deliver forecasts and irrigation data.
• AI providers to power photo-based plant diagnosis.
• Payment processors to handle subscriptions and billing.
• Hosting and infrastructure providers that store and run the application.

All providers are bound by data-protection agreements. We may also disclose data where required by law.

We keep your personal data for as long as your account is active. If you delete your account, we remove your personal data within a reasonable period, except where we are required to retain certain records (for example, for accounting or legal reasons).

Depending on where you live, you may have the right to:

• Access the personal data we hold about you.
• Correct inaccurate or incomplete data.
• Delete your data (the right to be forgotten).
• Restrict or object to certain processing.
• Receive your data in a portable format.
• Withdraw consent at any time, where processing is based on consent.

To exercise any of these rights, contact us at info@cultivarium.eu. You also have the right to lodge a complaint with your local data-protection authority.

We use appropriate technical and organisational measures to protect your data, including encryption in transit and at rest, access controls, and regular reviews. No system is completely secure, but we work continuously to keep your data safe.

Some of our service providers may process data outside your country or the European Economic Area. When that happens, we rely on appropriate safeguards, such as standard contractual clauses, to protect your data.

Cultivarium is not intended for children under 16. We do not knowingly collect personal data from children. If you believe a child has provided us with data, please contact us so we can remove it.

We may update this Privacy Policy from time to time. When we make significant changes, we will update the date at the top of this page and, where appropriate, notify you.

If you have any questions or requests regarding this Privacy Policy or your personal data, please email us at info@cultivarium.eu.